Communication is not only a process of exchanging ideas and thoughts between individuals or groups, but as a fundamental aspect of human interaction, playing a crucial role in building and maintaining relationships.

Looking at the market transformations to respond in an innovative, strategic and agile manner.

We promote true engagement through an open dialogue.

Our main executives:

Viviana Toletti

CEO
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Daniel Bruin

Executive Director
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Fagner Neri

Chief Financial Officer
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Deborah Slobodticov

Director of Operations
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Fábio Chaves

PR Director
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Talita Benegra

Head of Digital & Insights
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Viviana Toletti

CEO
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Daniel Bruin

Executive Director
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Fagner Neri

Chief Financial Officer
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Deborah Slobodticov

Director of Operations
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Fábio Chaves

PR Director
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Talita Benegra

Head of Digital & Insights
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Solutions that
can help you.
XCOM offers strategy, positioning, knowledge and value generation to our customers.
Thought
Leadership
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• Survey of Opportunities for Strategic Positioning

• Narrative Design

• Article Production

• Participation as Speaker in Events

• Co-branding

• Content for Leadership

• Employer Branding

Public
Relations
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• Press Office

• Media Relationship

• Institutional Communication

• PR International

• Government Relations

• Steakholders Management

• Crisis Management

 

Influence
Marketing

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• Development of Customized Strategies and Actions

• Relationship with Influencers

• Activation with Content Creators

• Mapping of Influencers

• Documentation and Contract Brokerage

• Campaign Monitoring

Content & Digital Marketing

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• Development of Websites, Hot Sites and Landing Pages

• SEO Study and Optimization

• Production of Blogposts

• Marketing Automation

• Email Marketing

• Newsletter

• Rich Contents

Social
Media

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• Content and art production

• Institutional positioning planning

• Community Management and Interaction

• Monitoring

• CS 2.0

Digital
Campaigns

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• Action plan

• Content production and arts

• Campaign monitoring and optimization

• Data Intelligence

• Monitoring

Copywriting

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• Production of video scripts and manifestos

• Branded Content

• Editorial production

• Case Creation

Content & Digital Marketing

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• Development of Websites, Hot Sites and Landing Pages

• SEO Study and Optimization

• Production of Blogposts

• Marketing Automation

• Email Marketing

• Newsletter

• Rich Contents

Branded
Content

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• Editorial production (content and layout)

Activation with internal audience

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• Planning engagement actions with employees

• Content Production and Intranet Management

• Content for Mural Journal

• Support for Human Resources actions

• Endomarketing

Communication training

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• Media Training

• Communication workshops

• Social Networking Training

• Alignment of the speech of the collaborators

• Improved technical dialogue and rhetoric

• Training for your employees to speak better in public

Crisis
management

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• Study of Possible Crises and Action Plans

• Mitigation of Delicate Scenarios

• Crisis Prevention

• Mitigating the effects of a crisis

• Periodic company and market analysis

• Support in the relationship with strategic audiences

• Image Impact and Follow-on Report

Cases

International

XCOM is part of two global networks of Communication and PR agencies: the PR World Alliance and the Constellation Global Network.

Our presence in global teams of agencies reinforces our commitment to the development of the communications sector in Brazil and the recognition of this service worldwide.

A XCOM integra a PR World Alliance desde 2019, sendo a primeira agência do Hemisfério Sul a ser aceita na aliança. Com isso, temos a possibilidade de atender clientes do mundo todo, em todas as disciplinas de relações públicas, além de ter acesso a dados e ferramentas internacionais. A PR World Alliance (PRWA) foi criada há 30 anos na Bélgica, e oferece diversas pesquisas de mercado globais aos seus clientes, gerenciadas por profissionais experientes, em uma rede com agências e parceiros cuidadosamente selecionados e com uma sólida reputação em produção de resultados. Clique aqui e confira mais informações sobre a PRWA.        

Em 2020, a XCOM também passou a fazer parte da Constellation Global Network, uma comunidade de empresários que visa estabelecer conexões entre agências e redes multinacionais independentes, nos setores de publicidade, digital, relações públicas e comunicação.Com isso, o principal objetivo do grupo é fazer negócios, estabelecer parcerias e entrar em representação estratégica. Para mais informações sobre a Constellation Global Network, clique aqui.